With the following privacy policy, we would like to inform you about which types of your personal data (hereinafter also briefly referred to as "data") we process for which purposes and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the context of providing our services and especially on our websites, in mobile applications, as well as within external online presences, such as our social media profiles (hereinafter collectively referred to as "online offering").
The terms used are not gender-specific.
Status: March 16, 2020
DI Brigitte Amort
Bauernmarkt 11-13
1010 Vienna
Authorized Representatives: DI Brigitte Amort
Email Address: office@bonton-keramik.com
The following overview summarizes the types of data processed and the purposes of their processing and refers to the affected persons.
Below we share the legal bases of the General Data Protection Regulation (GDPR) on which we process personal data. Please note that in addition to the GDPR regulations, national data protection provisions in your or our country of residence and domicile may apply. If more specific legal bases are relevant in individual cases, we will inform you of these in the privacy policy.
National Data Protection Regulations in Austria: In addition to the data protection regulations of the GDPR, national data protection regulations apply in Austria. This includes in particular the Federal Act on the Protection of Natural Persons with regard to the Processing of Personal Data (Data Protection Act – DSG). The Data Protection Act contains special provisions on the right of access, the right to rectification or deletion, the processing of special categories of personal data, processing for other purposes and transfer, as well as automated individual decision-making.
We take appropriate technical and organizational measures in accordance with legal requirements, considering the state of the art, implementation costs, the nature, scope, circumstances and purposes of processing, as well as the varying likelihood and severity of risks to the rights and freedoms of natural persons, to ensure a level of security appropriate to the risk.
Measures include securing the confidentiality, integrity and availability of data by controlling physical and electronic access to data as well as access, input, transmission, availability assurance and separation of data. We have also established procedures to ensure the exercise of data subject rights, data deletion and responses to data breaches. Furthermore, we consider data protection by design and by default in the development or selection of hardware, software and procedures.
In the course of processing personal data, data may be transferred to other entities, companies, legally independent organizational units or persons or disclosed to them. Recipients may include payment institutions in the context of payment transactions, service providers commissioned with IT tasks, or providers of services and content embedded in a website. In such cases, we comply with legal requirements and conclude appropriate contracts or agreements with recipients to protect your data.
If we process data in a third country (i.e., outside the European Union (EU), the European Economic Area (EEA)) or if processing takes place in the context of using third-party services or disclosure or transfer of data to other persons, entities or companies, this is done only in accordance with legal requirements.
Subject to explicit consent or contractually or legally required transfer, we process or have data processed only in third countries with an adequate level of data protection, including US processors certified under the "Privacy Shield", or based on special guarantees such as contractual obligations through so-called standard contractual clauses of the EU Commission, certifications or binding internal data protection regulations (Art. 44 to 49 GDPR, EU Commission information page: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de).
Cookies are text files that contain data from visited websites or domains and are stored by a browser on the user's computer. A cookie primarily serves to store information about a user during or after their visit within an online offering. Stored information can include language settings on a website, login status, a shopping cart, or the point at which a video was watched. The term cookies also includes other technologies that fulfill the same functions as cookies (e.g., when user data is stored using pseudonymous online identifiers, also called "user IDs").
The following cookie types and functions are distinguished:
Notes on Legal Bases: The legal basis on which we process your personal data using cookies depends on whether we ask for your consent. If this is the case and you consent to the use of cookies, the legal basis for processing your data is the declared consent. Otherwise, data processed using cookies is processed based on our legitimate interests (e.g., in the economic operation and improvement of our online offering) or, if the use of cookies is necessary to fulfill our contractual obligations.
General Notes on Revocation and Objection (Opt-Out): Depending on whether processing is based on consent or legal permission, you have the right to revoke consent at any time or object to the processing of your data by cookie technologies (collectively referred to as "opt-out"). You can initially express your objection via your browser settings, e.g., by disabling the use of cookies (which may restrict the functionality of our online offering). Objection to the use of cookies for online marketing purposes can also be made via various services, especially in the case of tracking, through the websites https://optout.aboutads.info and https://www.youronlinechoices.com/. Additionally, you can find further objection instructions in the information about the service providers and cookies used.
Processing of Cookie Data Based on Consent: Before we process or have data processed in the context of cookie use, we ask users for consent that can be revoked at any time. Before consent is given, only cookies that are necessary for the operation of our online offering may be used. Their use is based on our interest and the users' interest in the expected functionality of our online offering.
We process data of our contractual and business partners, e.g., customers and interested parties (collectively referred to as "contractual partners") within the framework of contractual and comparable legal relationships as well as related measures and communication with contractual partners (or pre-contractually), e.g., to answer inquiries.
We process this data to fulfill our contractual obligations, to secure our rights, and for administrative tasks and business organization associated with this data. We only disclose contractual partner data to third parties within the scope of applicable law as necessary for the aforementioned purposes or to fulfill legal obligations or with the consent of the contractual partners (e.g., to involved telecommunications, transport and other auxiliary services and subcontractors, banks, tax and legal advisors, payment service providers or tax authorities). Contractual partners are informed about further processing forms, e.g., for marketing purposes, within this privacy policy.
We inform contractual partners which data is necessary for the aforementioned purposes before or during data collection, e.g., in online forms, by special marking (e.g., colors) or symbols (e.g., asterisks), or personally.
We delete data after the expiration of statutory warranty and comparable obligations, i.e., generally after 4 years, unless the data is stored in a customer account, e.g., as long as it must be retained for legal reasons (e.g., for tax purposes usually 10 years). Data disclosed to us within the scope of an order by the contractual partner is deleted according to the order's specifications, generally after the order ends.
If we use third-party providers or platforms to provide our services, the terms and privacy notices of the respective third parties or platforms apply in the relationship between users and providers.
Economic Analyses and Market Research: For business reasons and to recognize market trends and wishes of contractual partners and users, we analyze the data available to us on business transactions, contracts, inquiries, etc., where affected persons may include contractual partners, interested parties, customers, visitors and users of our online offering.
The analyses serve business evaluations, marketing and market research (e.g., to determine customer groups with different characteristics). We may consider profiles of registered users including their data, e.g., on services used. The analyses are for our use only and are not disclosed externally unless they are anonymous analyses with aggregated, anonymized values. We also respect users' privacy and process data for analysis purposes as pseudonymously and, if possible, anonymously (e.g., as aggregated data).
Shop and E-Commerce: We process our customers' data to enable them to select, purchase or order chosen products, goods and related services, as well as their payment and delivery or execution.
Required information is marked as such during the ordering or comparable acquisition process and includes data necessary for delivery, provision and billing as well as contact information to enable any necessary communication.
Within contractual and other legal relationships, due to legal obligations or otherwise based on our legitimate interests, we offer affected persons efficient and secure payment options and use, in addition to banks and credit institutions, other payment service providers (collectively "payment service providers").
Data processed by payment service providers includes master data such as name and address, bank data such as account or credit card numbers, passwords, TANs and checksums, as well as contract, amount and recipient-related information. These details are necessary to carry out transactions. However, the entered data is only processed and stored by the payment service providers. We do not receive account or credit card-related information, only confirmation or negative information about the payment. Payment service providers may transfer data to credit agencies for identity and creditworthiness checks. We refer to the terms and privacy notices of the payment service providers.
Payment transactions are subject to the terms and privacy notices of the respective payment service providers, which are accessible on their websites or transaction applications. We also refer to these for further information and assertion of revocation, access and other data subject rights.
We use blogs or comparable means of online communication and publication (hereinafter "publication medium"). Reader data is processed only to the extent necessary for the representation of the publication medium and communication between authors and readers or for security reasons. Otherwise, we refer to the information on processing visitors of our publication medium within this privacy notice.
Comments and Contributions: When users leave comments or other contributions, their IP addresses may be stored based on our legitimate interests. This is for our security in case someone posts unlawful content in comments and contributions (insults, prohibited political propaganda, etc.). In such cases, we may be held liable for the comment or contribution and are therefore interested in the identity of the author.
Furthermore, we reserve the right to process user information for spam detection based on our legitimate interests.
On the same legal basis, we reserve the right to store users' IP addresses for the duration of surveys and to use cookies to prevent multiple voting.
Information provided in comments and contributions about the person, any contact and website information as well as content information will be stored by us until users object.
When contacting us (e.g., via contact form, email, telephone or social media), the information of the requesting persons is processed to the extent necessary to answer contact inquiries and any requested measures.
Answering contact inquiries within contractual or pre-contractual relationships is done to fulfill our contractual obligations or to respond to (pre)contractual inquiries and otherwise based on legitimate interests in answering inquiries.
We use messenger services for communication purposes and ask you to note the following information about the functionality of messengers, encryption, use of communication metadata and your objection options.
You can also contact us via alternative means, e.g., telephone or email. Please use the contact options provided to you or those indicated within our online offering.
In the case of end-to-end encryption of content (i.e., the content of your message and attachments), we point out that communication content (i.e., message content and attached images) is encrypted end-to-end. This means that the content of messages is not viewable, not even by the messenger providers themselves. You should always use an up-to-date version of messengers with encryption enabled to ensure message content encryption.
However, we also inform our communication partners that messenger providers, while not viewing content, can determine if and when communication partners communicate with us, as well as process technical information about the device used by communication partners and, depending on device settings, location information (so-called metadata).
Notes on Legal Bases: If we ask communication partners for permission before communicating via messenger, the legal basis for processing their data is their consent. Otherwise, if we do not ask for consent and they contact us on their own initiative, we use messengers in relation to our contractual partners and in contract initiation as a contractual measure and for other interested parties and communication partners based on our legitimate interests in quick and efficient communication and meeting communication needs via messengers. We also point out that we do not transmit contact data provided to us to messengers without your consent for the first time.
Revocation, Objection and Deletion: You can revoke consent given at any time and object to communication with us via messenger at any time. In the case of communication via messenger, we delete messages according to our general deletion policies (e.g., as described above, after the end of contractual relationships, in the context of archiving requirements, etc.) and otherwise as soon as we assume that any inquiries from communication partners have been answered, no reference to a previous conversation is expected and no legal retention obligations oppose deletion.
Reservation of Reference to Other Communication Channels: Finally, we point out that for your security reasons, we reserve the right not to answer inquiries via messenger. This applies if, for example, contractual internal matters require special confidentiality or a response via messenger does not meet formal requirements. In such cases, we refer you to more appropriate communication channels.
To provide our online offering securely and efficiently, we use the services of one or more web hosting providers whose servers (or servers managed by them) can be used to retrieve the online offering. For these purposes, we may use infrastructure and platform services, computing capacity, storage space and database services, as well as security and technical maintenance services.
Data processed in the context of providing hosting services may include all information relating to users of our online offering that arises during use and communication. This regularly includes the IP address, which is necessary to deliver online content to browsers, and all inputs made within our online offering or on websites.
Collection of Access Data and Log Files: We ourselves (or our web hosting provider) collect data on every access to the server (so-called server log files). Server log files may include the address and name of the retrieved websites and files, date and time of access, transferred data volume, message about successful retrieval, browser type and version, user's operating system, referrer URL (previously visited page) and usually IP addresses and requesting provider.
Server log files may be used for security purposes, e.g., to prevent server overload (especially in case of abusive attacks, so-called DDoS attacks) and to ensure server load and stability.
We send newsletters, emails and other electronic notifications (hereinafter "newsletter") only with the consent of recipients or a legal permission. If the content of the newsletter is specifically described during registration, it is decisive for user consent. Otherwise, our newsletters contain information about our services and us.
To register for our newsletters, it is generally sufficient to provide your email address. However, we may ask you to provide a name for personal address in the newsletter or other information if required for the newsletter's purposes.
Double Opt-In Procedure: Registration for our newsletter generally takes place via a so-called double opt-in procedure. That means you receive an email after registration asking you to confirm your registration. This confirmation is necessary to prevent anyone from registering with foreign email addresses. Registrations are logged to prove the registration process according to legal requirements. This includes storing the registration and confirmation time as well as the IP address. Changes to your data stored with the mailing service provider are also logged.
Deletion and Restriction of Processing: We may store unsubscribed email addresses for up to three years based on our legitimate interests before deleting them to prove previously given consent. Processing of this data is limited to the purpose of possible defense against claims. Individual deletion requests are possible at any time, provided the former existence of consent is confirmed. In case of obligations to permanently observe objections, we reserve the right to store the email address solely for this purpose in a blocklist (so-called "blacklist").
Logging of the registration process is based on our legitimate interests to prove its proper execution. If we commission a service provider with sending emails, this is based on our legitimate interests in an efficient and secure sending system.
Notes on Legal Bases: Sending newsletters is based on recipients' consent or, if consent is not required, on our legitimate interests in direct marketing, if and to the extent legally permitted, e.g., in the case of existing customer advertising. If we commission a service provider with sending emails, this is based on our legitimate interests. The registration process is recorded based on our legitimate interests to prove it was conducted in accordance with the law.
Content: Information about us, our services, promotions and offers.
Success Measurement: Newsletters contain a so-called "web beacon", i.e., a pixel-sized file that is retrieved from our server or, if we use a mailing service provider, from their server when the newsletter is opened. During this retrieval, technical information such as browser and system information, as well as your IP address and the time of retrieval, are collected.
This information is used to technically improve our newsletter based on technical data or target groups and their reading behavior based on their retrieval locations (which can be determined using the IP address) or access times. This analysis also includes determining whether newsletters are opened, when they are opened, and which links are clicked. These data can technically be assigned to individual newsletter recipients. However, it is neither our intention nor, if used, that of the mailing service provider to monitor individual users. The evaluations serve to recognize users' reading habits and adapt our content to them or send different content according to users' interests.
Evaluation of the newsletter and success measurement are carried out, subject to explicit user consent, based on our legitimate interests for the use of a user-friendly and secure newsletter system, which serves both our business interests and users' expectations.
A separate revocation of success measurement is unfortunately not possible; in this case, the entire newsletter subscription must be canceled or objected to.
We process personal data for advertising communication purposes, which can be carried out via various channels such as email, telephone, post or fax in accordance with legal requirements.
Recipients have the right to revoke given consent at any time or object to advertising communication at any time.
After revocation or objection, we may store data necessary to prove consent for up to three years based on our legitimate interests before deleting it. Processing of this data is limited to the purpose of possible defense against claims. Individual deletion requests are possible at any time, provided the former existence of consent is confirmed.
We process personal data of participants in contests and competitions only in compliance with applicable data protection regulations, insofar as processing is contractually necessary for providing, conducting and handling the contest, participants have consented to processing, or processing serves our legitimate interests (e.g., security of the contest or protection against abuse by possible recording of IP addresses when submitting contest entries).
If participants' entries are published as part of contests (e.g., in voting or presentation of contest entries or winners or reporting on the contest), we point out that participants' names may also be published in this context. Participants can object at any time.
If the contest takes place within an online platform or social network (e.g., Facebook or Instagram, hereinafter "online platform"), the terms of use and privacy policies of the respective platforms also apply. In these cases, we point out that we are responsible for the data provided by participants in the contest and inquiries regarding the contest should be directed to us.
Participants' data is deleted as soon as the contest or competition ends and the data is no longer necessary to inform winners or because inquiries about the contest are expected. Generally, participants' data is deleted no later than 6 months after the contest ends. Winners' data may be retained longer to answer inquiries about prizes or fulfill prize services; in this case, the retention period depends on the type of prize and may be up to three years for goods or services to handle warranty cases. Participants' data may also be stored longer, e.g., in the form of reporting on the contest in online and offline media.
If data was collected for other purposes in the context of the contest, processing and retention periods are governed by the privacy notices for those uses (e.g., newsletter registration as part of a contest).
We process personal data for online marketing purposes, which particularly includes marketing advertising space or displaying advertising and other content (collectively referred to as "content") based on potential user interests and measuring their effectiveness.
For these purposes, so-called user profiles are created and stored in a file (so-called "cookie") or similar procedures are used to store relevant user information for displaying the aforementioned content. This information can include viewed content, visited websites, used online networks, communication partners, and technical information such as the browser used, computer system, and usage times. If users have consented to the collection of their location data, these may also be processed.
IP addresses of users are also stored. However, we use available IP masking procedures (i.e., pseudonymization by shortening the IP address) to protect users. Generally, no clear data of users (such as email addresses or names) is stored in online marketing procedures, but pseudonyms. That means neither we nor the providers of online marketing procedures know the actual identity of users, only the information stored in their profiles.
Profile information is usually stored in cookies or similar procedures. These cookies can later generally be read on other websites using the same online marketing procedure, analyzed for content display purposes, supplemented with other data and stored on the server of the online marketing provider.
In exceptional cases, clear data may be assigned to profiles. This is the case if users are members of a social network whose online marketing procedure we use and the network links user profiles with the aforementioned information. Please note that users may make additional agreements with providers, e.g., by consenting during registration.
We generally only receive access to aggregated information about the success of our advertisements. However, we can check in so-called conversion measurements which of our online marketing procedures led to a so-called conversion, e.g., a contract conclusion with us. Conversion measurement is used solely to analyze the success of our marketing measures.
Unless otherwise stated, please assume that used cookies are stored for a period of two years.
Notes on Legal Bases: If we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed based on our legitimate interests (i.e., interest in efficient, economical and user-friendly services). We also refer you to the information on the use of cookies in this privacy policy.
Facebook Pixel: With the help of the Facebook Pixel, Facebook can determine visitors to our online offering as a target group for displaying ads (so-called "Facebook Ads"). Accordingly, we use the Facebook Pixel to show Facebook Ads only to users on Facebook and within services of Facebook's cooperating partners (so-called "Audience Network" https://www.facebook.com/audiencenetwork/) who have shown interest in our online offering or who have certain characteristics (e.g., interest in certain topics or products based on visited websites) that we transmit to Facebook (so-called "Custom Audiences"). With the Facebook Pixel, we also want to ensure that our Facebook Ads correspond to users' potential interests and are not annoying. Furthermore, the Facebook Pixel allows us to track the effectiveness of Facebook ads for statistical and market research purposes by seeing whether users were redirected to our website after clicking a Facebook ad (so-called "conversion measurement").
Used Services and Providers:
We maintain online presences within social networks and process data of users to communicate with active users there or to offer information about us.
We point out that user data may be processed outside the European Union. This may pose risks for users, as enforcement of user rights may be more difficult. Regarding US providers certified under the Privacy Shield or offering comparable guarantees of a secure data protection level, we point out that they commit to comply with EU data protection standards.
Furthermore, user data within social networks is generally processed for market research and advertising purposes. For example, usage profiles may be created based on user behavior and resulting interests. These profiles can be used to display ads within and outside the networks that presumably correspond to users' interests. For these purposes, cookies are usually stored on users' computers, storing usage behavior and interests. Profiles may also store data independent of the devices used by users (especially if users are members of the respective platforms and logged in).
For detailed information on processing and objection options (opt-out), we refer to the privacy policies and information of the respective network operators.
For access requests and assertion of data subject rights, we point out that these are most effectively asserted with the providers. Only providers have access to user data and can take measures and provide information directly. If you still need help, you can contact us.
Used Services and Providers:
We embed functional and content elements in our online offering that are retrieved from the servers of their respective providers (hereinafter referred to as "third parties"). These may include graphics, videos or social media buttons as well as posts (hereinafter collectively referred to as "content").
Embedding always requires that third-party providers process users' IP addresses, as they could not send content to their browsers without the IP address. The IP address is therefore necessary for displaying this content or functions. We strive to use only content whose providers use the IP address solely for content delivery. Third parties may also use so-called pixel tags (invisible graphics, also called "web beacons") for statistical or marketing purposes. Pixel tags can evaluate information such as visitor traffic on the pages of this website. Pseudonymous information may also be stored in cookies on users' devices and include technical information about the browser and operating system, referring websites, visit time, and other usage information, and may be linked with such information from other sources.
Notes on Legal Bases: If we ask users for their consent to the use of third-party providers, the legal basis for data processing is consent. Otherwise, user data is processed based on our legitimate interests (i.e., interest in efficient, economical and user-friendly services). We also refer you to the information on the use of cookies in this privacy policy.
Used Services and Providers:
Data processed by us is deleted according to legal requirements as soon as consent for processing is revoked or other permissions cease (e.g., if the purpose of processing no longer exists or data is no longer necessary for the purpose).
If data is not deleted because it is required for other legally permissible purposes, processing is limited to these purposes. That means data is blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax reasons or whose storage is necessary for asserting, exercising or defending legal claims or protecting the rights of another natural or legal person.
Further notes on deletion of personal data may also be provided within the individual privacy notices of this privacy policy.
We ask you to regularly inform yourself about the content of our privacy policy. We adapt the privacy policy as soon as changes in our data processing make this necessary. We will inform you if changes require your cooperation (e.g., consent) or other individual notification.
If we provide addresses and contact information of companies and organizations in this privacy policy, please note that addresses may change over time and we ask you to check the information before contacting.
As a data subject, you have various rights under the GDPR, especially from Articles 15 to 18 and 21 GDPR:
This section provides an overview of terms used in this privacy policy. Many terms are taken from the law and especially defined in Art. 4 GDPR. Legal definitions are binding. The following explanations are mainly for understanding. Terms are sorted alphabetically.
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Bauernmarkt 11-13
1010 Wien
